The most important aspect of shooting video is delivering good content. Nothing else can possibly replace that. But once you have valuable information to deliver, the way you deliver it makes a huge difference in the way you are perceived. The professional quality of your content reflects the professional quality of service you provide. When […]

The more efficient you can become in your business, the more success you’re going to enjoy and more money you’re going to make. With that in mind, we’re introducing you to our complete list of best real estate apps for agents that can help you take your business to the next level. The video above […]

Being a new real estate agent can be scary. You’re in a new world. You’re not receiving a salary. Real estate school barely taught you anything relevant to actually achieving success in this industry. There are plenty of resources out there that can help you break into the real estate world. In this post, we’ll […]

If you’ve been keeping up with This Week in Marketing (which you should be!), you’ll remember that a few weeks ago, Jason Pantana talked about Pinterest as one of the best underutilized marketing channels for real estate agents. As Jason said, it’s not exactly social media or a search engine – Pinterest is a discovery […]

Everyone knows that good branding will make people take you more seriously. But truly powerful branding can alter your own psychology, making you more confident and motivated. The most important aspect of branding is consistency, and this can be daunting to have to constantly keep up with, especially once you begin expanding your business and […]

So you want to get into luxury real estate, huh? Bigger rewards come with bigger pressures… higher standards, less margin for error, and an even greater commitment to yourself and your clients. And if you want to succeed in luxury, you’re going to need to bring some new or enhanced skills to the table. So […]

How To Break Into The High-End – Luxury Real Estate Market So you’ve decided to go after higher price point homes, high-end, or even luxury homes–now what? Do you know what steps you need to take to make this happen? Learning how to become a luxury real estate agent is often easier said than done. […]

Are you the best agent in your market? Most agents I talk to would say yes, they are. And it’s not an ego thing. It’s the pride they take in their work that pushes them to provide better service than other agents. I’d go so far to say that in a highly competitive industry like […]