Over the first half of 2022, we’ve had some amazing guests revealing even more amazing strategies, and today I’m challenging you to start implementing what you’ve learned! I’ve rounded up 13 killer strategies that we’ve shared covering three categories… lead gen, conversion tools and skills, and mindset and health. Here’s how this will work: I’m […]

Let’s just get down to the gritty question…. Are we in a housing correction? If you’ve been keeping up with This Week in Housing, you’ll already know the answer to this one. It’s NO! No, we are not in a housing correction! That last sentence right up there ^ is what today’s blog is all […]

Have you ever been working with a client only to find out that you have different belief systems? I’m not talking about politics or religion – just that the information you’re trying to provide isn’t getting through because your client has heard different things from less trustworthy sources. If we want to be effective, we […]

Since the dawn of civilization (I love when I get to start off like that), whenever people have talked about homes, they were talking about people. Real estate is a people business, maybe more so than any other type of sales. Whether we’re talking about managing your team or converting leads, it’s essential that we […]

The curse of knowledge is a hindsight bias, likened to an intellectual form of monolingualism. By using insider colloquialism, an orator is perceived as insensitively obtuse and alienating towards their audience. Well, that’s that! Good job, me! Hope you learned a lot and have a great day! Oh, was I not making sense? Sorry… Sometimes […]

Buying or selling a house in today’s market – and in today’s terminology… it’s a lot. A lot of stress. A lot of fast-moving parts. A lot of important decisions that need to be made quickly. And for some people, it’s too much. I’ve seen several reports in our private Facebook groups and through industry […]

What is an Objection Handling Script Objections exist in any sales profession, as customers have to overcome them to be ready to make a purchase. Objection handling scripts in real estate focus on the different reactions that can take place in regards to somebody selling or buying a home. In this post, we explore the […]

Being a coach means playing lots of different roles – teacher, mentor, motivator, accountability partner. And sometimes, psychologist-slash truth-teller. In other words, sometimes I’ve got to cut through the BS and call people on the stories they’re telling themselves. So let’s walk through a common conversation I have with agents who ask me for advice […]