Pre-Listing Packets: To Send or Not to Send? That is the Question! I started this breakout session with a strategic marketing question : Do you send a pre-listing package to your clients? Why or why not? Now I want you take some time to think about your answer. Got your response? Now I also want […]

Robyn’s Career-Defining Revelation For nearly two and a half decades, year in and year out, Robyn averaged 10 home sales in her Northern Virginia marketplace. She made a decent living in the process. Then Robyn had a revelation. “I saw so much opportunity out there, I realized I was living my 24-year career extremely small,” […]

I love what I do. I just wrapped up our first-ever Shift! event where I spent the last two days playing host and speaker. But it was so much more than that for me… Why? Because we brought in some of the most phenomenal guest speakers, and I spent much of those two days in […]

In the last three weeks, we’ve covered everything from sticky notes to Instagram Live videos, all in the name of helping you attract more listings! This week, we conclude this four-part series with four more strategies to put you in front of sellers. If you’ve missed any of the previous three, get caught up and […]

What would happen if you put an operating system from five years ago on your phone today? If it was able to operate at all, it’d be glitchy, slow and inefficient. You’d probably ditch it after a few hours and go buy a new phone rather than deal with the frustration. So then… What about […]

“Time on market” for listings reached an all-time low of just 3 weeks in 2017, according to data from the National Association of REALTORS. Certainly, this can be attributed to a robust real estate market, but I suspect another factor is at play, too… Efficiency. We live in an age of efficiency. We want — […]

There are 13 items on the Weekly Million Dollar Checklist I shared at last year’s Success Summit. In this blog, I want to focus on just one of those 13 tasks. This one… If you want to create truly effective marketing, you can’t just “wing it.” You need to devote time to honing your message, […]

I want to use this blog to talk about how proud I am of something we’ve built. Last week in Palm Desert, more than 1,200 Rockstar real estate professionals joined me (and 155 of our coaches) at Elite+ Retreat, a two-day private training event exclusively for our Elite+ coaching members. The energy, the ideas, the […]